They are on a mission to help B2B Go-to-market teams to figure out their revenue machines.
Listen to a great episode with Lars Grønnegaard from Dreamdata.
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Timeline:
1:35 - Dreamdata's elevator pitch.
2:20 - The story of how Dreamdata was born.
07:50 - GTM strategies for a startup.
11:40 - Dreamdata's top KPIs and why they chose them.
14:30 - The best way to do cold outreach to Lars.
17:10 - A fun fact about Lars.
17:55 - One of Lars' biggest mistakes in business.
20:25 - A topic of Lars's choice (Go-to-Market data).
23:10 - External question from Thibaud Hartwig from OrganAise: "What is the most common strategic change you see your customers take on after they have reached the AHAA moment using your software?"
25:35 - Is he a good leader?
26:45 - Lars' superpowers as a leader.
28:40 - The worst things about being a leader and how he tackles them.
31:20 - Leadership is all about Empowering.
32:00 - The three things he would tell her younger self.
33:40 - Dreamdata's big 5-year goal.
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